The massive race shop is open for all to see, thanks to a "fan view" walkway that anyone off the street can stroll for free. A lot. I knew that it was going to take a lot of people from a lot of different places to sign off on it to make that happen. "A lot of people worked hard to make this happen. ET, Darlington Raceway will once again take its place as the happiest place on NASCAR Earth. Joey Logano will honor Steve Park with a throwback paint scheme for the Bojangles’ Southern 500 at Darlington Raceway.The design is representative of the Pennzoil car that Park drove for Dale Earnhardt, Inc. starting in 1998. Steve Park: “I always thought Dale (Earnhardt Sr.) did a great job in designing the paint scheme of that car.” The car is representative of the 20th anniversary Pennzoil race car from 1998 driven by Steve Park in the Monster Energy NASCAR Cup Series. Joey Logano Quote: “It is so fun to be driving Steve’s (Park) car at Darlington. It's only fair to our corporate partners, our fans and the fans of Steve Park that they really get to enjoy a really fun moment. But sometimes it's just obvious. The greatest of those liveries are the ones that instantly connect with the grandstand, colors and numbers that trigger a flood of memories.However, the process of bringing those designs back to the future isn't as simple as a bunch of guys sitting in the race shop and saying, "What we should do is ... " and then rolling the car into the wrap station. A throwback paint job's path to the racetrack is more winding than any road course, ultimately weaving through dozens of departments and across at least that many desks. We have always been asked by fans, ‘when are we going to run the Steve Park car’, and here it is. He's got a really nice studio he's built that's not open to the world like we are, so we stuck it in there for a little while. "A few weeks after Logano finished 18th in his Shell-Pennzoil tribute to For starters, the sponsorship of Logano's car is a carefully constructed calendar grid of Shell vs. Pennzoil, depending on markets, product launches and the like. So many anniversaries that come with those. It’s also perfect timing going into Watkins Glen where Steve won before, so this is going to be fun time for sure. "Dale Earnhardt. This one was obvious and the fans were the ones who reminded us of that. "Before we took anything to Roger Penske, our first meetings to talk about this idea specifically were in January 2018," said Jonathan Gibson, Penske Racing vice president of marketing and communications. The car is representative of the 20th anniversary Pennzoil race car from 1998 driven by Park in the Monster Energy NASCAR Cup Series.
But I see that as a chance to educate.
Especially when it came to this particular paint scheme. "I am a New England racing guy, and Steve is a New England racing guy, and when I was 8 years old, he was driving this car," Logano said. Why? "Then you talk authenticity. "I was all for it from the beginning," said Park, who has run an homage to that paint job (unofficial and not Pennzoil sponsored) himself in lower level races. If you know anything about Roger Penske, then you know that he demands that, as well. Courtesy of Clutch Studios "Selling retro and tribute to young people who weren't around when these moments took place and iconic race cars were on the track, that can be a challenge," Massey-Bong explained.
Standing beside him was a beaming Park. So, almost a full month before the 2017 Darlington race we were already beginning the process of deciding what we would do for the 2018 Darlington race," Heidi Massey-Bong laughed as she said the words aloud.She is a senior business advisor at Shell Oil Company and has overseen its NASCAR sponsorships since 2007. We have always been asked by fans, ‘when are we going to run the Steve Park car’, and here it is. "By early spring, Penske had the design and, yes, he had some notes. Stephen Thompson (born 15 April 1989) is an English footballer who plays as a striker for National League North club Spennymoor Town.. He posted 12 top-five and 35 top-10 finishes in his Cup Series career.This is the fourth straight year that the No. Now I just hope that I can make them -- and Steve -- proud." "In 2015 (the first NASCAR Throwback event), a lot of days got overwhelming with all the announcements. as well. Joey Logano, left, and Steve Park pose in front of Logano's Darlington throwback car. "Massey-Bong was fully aware of that obstacle course. What's the story here? To ensure Logano's car didn't too closely resemble another team's throwback plans and to make sure their announcement was on a calendar spot that would provide maximum marketing impact.
On Sunday at Darlington, they will be standing side-by-side again, this time alongside the actual race car, about to roll out at the racetrack where, in 2001, Park suffered an accident that many feared would end his career. Those fans deserve that we roll out a car that's as authentic as possible. She lives that labor on a daily basis but also describes it as a labor of love.
"But I also wanted to make sure it was actually going to happen before I let myself get too excited.
In the end, there were about 20 versions of the paint scheme before it finally received the rubber stamp of approval.And during all of this, both the race team and Shell were in constant communication with Darlington Raceway and NASCAR.
"While Breakfield's initial ideas bounced back and forth with Shell HQ, who made tweaks accordingly, meetings were taking place to determine when those drawings would be placed in front of one of the few motorsports figures as intimidating as The Intimidator. Park is currently searching for an opportunity to race in NASCAR's national series while he maintains a full K & N Pro Series East schedule.. Park began racing not in an entry-level class, but in NASCAR Modifieds on Long Island as the son of longtime National Modified Championship contender Bob … "It is so fun to be driving Steve’s (Park) car at Darlington," Logano said. So, no pressure, right? And obviously, Steve Park's story is a great one that connects with fans. Breakfield, with images of Park's '98 ride available, took the first crack at making those lines and colors -- designed for the bulletlike '98 Chevy Monte Carlo -- to fit today's taller, more angular Ford Fusion. 22 Team Penske car has participated in the "Throwback" weekend at Darlington. Park said.
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